YouTube has an impressive impact on pop culture. YouTubers have curated and designed their contents in an effective way earning millions.
According to Forbes 2018, the top 10 YouTubers bagged a hefty amount of 180.5 million US dollars in 2018. That’s a 42% increase from 127 million dollars collected by top-10 YouTubers in 2017.
The primary factor of this monetary growth may be merchandise sales. YouTuber’s today are not limited to the content on YouTube and their ad revenues. They have expanded their reach and are now involved in merchandise and brand sales. Besides, some of these YouTubers have made TV appearances, sold-out tours and have ventured their custom toy brands.
From gamers to influencers and even kids are making millions these days. Want to know the YouTubers who earned the most?
Here, we have a list of the top 10 highest-paid YouTubers in 2020:
10. Logan Paul: $14.5 million
This controversial American internet personality still ranks among the top 10 highest-paid YouTubers despite disruption in 2018.
On December 31, 2017, Logan Paul uploaded a video depicting a corpse of a man who had committed suicide at the base of Mount Fuji in Japan. YouTube said the images violated its laws and policies and suspended him.
It resulted in a colossal loss of ad revenues, and he also lost many subscribers. However, he did apologize, and his fans showed love and supported through merchandised sales. Thanks to the 20 million subscribers he has and branded contents that he promotes through other social media. He still ranks among the highest-paid YouTubers.
9. Pewdiepie: $15.5 million
Pewdiepie is a YouTube channel run by Felix Arvid Ulf Kjellberg, a Swedish YouTuber, comedian, and a gamer.
Since Pewdiepie became the most subscribed channel in 2013, Felix has continuously been on the top list of highest-earning YouTubers. Pewdiepie is also the highest viewed YouTube channel from 2014 to 2017.
Although he has a significant influence on YouTube, this 29-year-old Swedish YouTuber is not limited to just YouTube. In 2015, Pewdiepie launched his first game named Pewdiepie: Legend of the Brofist and started several other games too.
Besides, he has also been involved in clothing line business with his long love and now wife, Marzia Kjellberg.
In 2018, Pewdiepie was dragged into controversies, following his anti-Semitic and racist comments. But he is happily sitting as the 9th highest-earning YouTuber of 2020.
8. Jacksepticeye: $16 million
Jacksepticeye is a YouTube channel handled by a 29-year-old Irish, Seán William McLoughlin. He is popular for his vlogs and Let’s Play series.
He is also known as the most energetic video game commentator on YouTube. In 2013, Jacksepticeye was mentioned in a Pewdiepie video. Since then, the channel has seen a massive increase in the number of views as well as subscribers.
A rough estimation of US$ 300,000 is monthly made from his videos on Youtube. He makes hard efforts and produces at least two videos in a day. That’s one of the reasons he is the most subscribed channel in Ireland.
Besides, McLoughlin lends his voice to various video game characters. He has signed with Disney Digital Network too. He also produces exclusive content for the online streaming platform, Twitch.
7. Vanoss Gaming: $ 17 million
Another top-10 highest earning YouTubers’ list includes Evan Fong. Fong is the principal figure behind a popular channel, Vanossgaming.
Canada based 27-year old internet personality is a gamer, game developer, YouTuber, and a musician too. His editing skills and witty humor are what make his channel stand out from the rest.
He has a whopping 24 million subscribers and earns US$ 34.8k to 556.7k per month. Apart from YouTube, Fong also draws from his merchandise. Though he doesn’t make massive money from music, he deserves to be a musician or more specifically, a hip-hop artist.
Endorsements of popular games like Grand Theft Auto V, Call of Duty and Assassin’s Creed have undoubtedly helped him attract more audiences.
6. Markiplier: $17.5 million
Fate took a drastic turn for 29-year old Hawaii native, who once was an aspiring Biomedical engineer.
Mark Edward Fishbach, who’s famous by the name Markiplier on YouTube, is a gamer and mainly a video game commentator. He specializes in ‘Let’s play’ videos.
As of 2018, Markiplier has 24 million subscribers and 10 billion views. From Youtube, Fishbach collects US$ 44.7k-715.8k per month, according to Social Blade. Moreover, he also launched an athleisure brand for gamers called Cloak, along with fellow YouTuber Jacksepticeye.
Though his other endorsement details are yet to be out, he is often seen promoting brands like Samsung, Illusive wears, etc. Studies suggest he can easily earn US$ 14,000- 24,000, as he has an astounding 7.2 million followers on Instagram.
5. Jeffree Star: $18 million
Jeffree Star, the founder of Jeffree Star Cosmetics, is an internet celebrity, Youtuber, make-up artist, model, entrepreneur, and song-writer. He is famous for his beauty tutorials and personal vlogs.
Though Jeffree’s singing career didn’t favor him make a lot of money, he earned the popularity he desired. As a make-up artist, he bags about US$ 150 million annually from his company Jeffree Star Cosmetics.
His YouTube channel, which has 11 million subscribers, gets hit views over 1 billion. The estimated income from his YouTube channel alone is around $35k a week.
Besides, he has invested in real estate and the marijuana industry. He has many such small investments and businesses running beside the massively popular cosmetic company. Well, it clearly shows that he knows how to survive as a millionaire.
4. DanTDM: $18.5 million
YouTuber Dan Middleton earned the highest amount in 2017. This British gamer has played on camera for six years now. Specializing in Minecraft, Middleton becomes famous as DanTDM among his 20.7 million subscribers.
The gaming star makes a sturdy income through merchandise too except YouTube. His merchandise includes baseball caps, hoodies, and backpacks. Also, he authored a graphic novel titled Trayaurus and the Enchanted Crystal.
With a total view of over 13 billion, DanTDM still grosses US$ 18.5 million, which is enough increase compared to his earnings in 2017. Still, he sits at fourth in the rankings.
3. Dude Perfect: $20 million
With 44 million subscribers, Dude Perfect is the second most subscribed sports channel on YouTube. Former high school roommates from Texas A&M University, twins Coby and Cory Cotton along with Garret Hibbert, Cody Jones, and Tyler Toney are members of Dude Perfect.
They are the masters of intricate trick shots and hold many world records in their names. The channel Dude Perfect has more than 8 billion views. It has helped them gain recognition and a lot of money.
The members of Dude Perfect are also involved in merchandise sales that help make a hefty sum of money for them. Their net worth is estimated at US$ 20 million. Apart from YouTube, this group is heavily involved in endorsements and also has an android game ‘Dude Perfect 2’.
Who would have ever thought that a group of high school friends doing trick shots betting sandwiches will be millionaires? Amazing, isn’t it?
2. Jake Paul: $21.5 million
Jake Paul secures the second spot as the highest-paid YouTuber in 2020. This American internet celebrity rose to fame through vines. He is famous for his songs, vlogs and prank videos as well.
He earns about US$ 31.9k to 509.7k per month from his YouTube channel. It also has a team called ‘Team 10’ with $1 million in financings to produce content related to teens. From that, he makes an income of $434k to 6.9m per year.
Paul has endorsed many popular brands like HBO, Pepsi, Virgin mobile, and many more because of his huge fan following on social media. That’s one big reason for his millionaire lifestyle. For a single paid post on Instagram, he gets paid $23k to $39k.
In 2020, his merchandise sales boosted him his career with best-income. No wonder this goofy boy gets the 2nd position among the highest-paid YouTubers in 2020.
1.Ryan ToysReview: $22 million
It comes as a surprise for everyone to know that the highest-earning millionaire from YouTube is a 7-year old Ryan Koji. No doubt, that’s true.
Ryan started making videos for YouTube in 2015. Although it sometimes looks easy as Ryan features his family playing with toys and reviewing it, there’s a lot that goes behind for such tremendous success.
Ryan ToysReview has more than 21 million subscribers. One of his videos ‘Huge Eggs Surprise Toy Challenge,’ has over 1.8 billion views as of 2020. His channel Ryan ToysReview earns some $45.7k-2.3 million monthly. His other channel, Ryan FamilyReview, is estimated to make $43.4k to 694.9k per month.
He also has his toys collections ‘Ryan’s world.’ Since his toy collection released in Walmart, Amazon, and other platforms, he is busy counting his millions.
YouTube has certainly helped many make millions doing what they love. And, the best part is that the market keeps on growing every year.
You also can make millions with the proper contents and effective marketing strategies. Just keep in mind a lot goes behind these video creation, promotion, and marketing. Try to do yourself.